We often see words like "Kids-friendly" attached to different products.

"This restaurant is kids-friendly."

"This movie is kids-friendly"

"The ride at the theme park is kids-friendly"

But what does kids-friendly actually mean?

The underlying meaning behind it is that it is not made for kids. It was made for adults but it is safe for kids to use. Kids can join their parents to enjoy the experience of using the product.

But, will it give benefits to kids?

It might. Or it might not.

In StoryTime we start with kids in mind. We talk to them. We observe their actions. We listen to their interest. We consult teachers and psychologists. So that we can make sure our Digital Activities are Made For Kids.

Made for kids means our design decision is for the kids’ benefit.

It's not about what parents want. It's about what the kids need.

We designed StoryTime so kids can enjoy learning from it. And at the same time, parents like you and us can join in too.

Zulfadhli